BRIGHT ORANGE BLOG

Working with companies to accelerate growth

Drive a Win-Win Sale

When it comes down to it, your customers are looking at your firm and at your competitors when deciding who wins the contract.  So why should they pick you?  What makes you so special to them?  [...]

Fostering Innovation

I don’t know of one organization that doesn’t use the word “innovators” when they describe themselves or what they strive to be.  As a matter of fact, the word is so overused; it has sort of lost [...]

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